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Nivea withdraws from European "travel retail"

Nivea withdraws from European "travel retail"


RetailDetail

Nivea's parent company Beiersdorf has decided to halt its entire European Nivea Travel Retail activity because of disappointing results. Its non-European travel retail branches will continue as planned.

McKinsey&Company GO WEST EVENT

by Admin_linktal16 @ Linking Talents ESCP Europe

Ein ganztägiges exklusives Networking-Event im McKinsey Digital Experience Studio in Berlin für Studierende und Doktorand(inn)en aller Fakultäten aus Deutschland, die innerhalb der nächsten Monate in den USA studieren oder promovieren. Erhalten Sie – vor allem anhand persönlicher Erfahrungsberichte – einen

Der Beitrag McKinsey&Company GO WEST EVENT erschien zuerst auf Linking Talents ESCP Europe.

Beiersdorf launches global brand campaign for Nivea

Beiersdorf launches global brand campaign for Nivea


CosmeticsDesign-Asia.com

Nivea has announced the launch of its international umbrella brand campaign, representing a further step in Beiersdorf's business strategy to expand its presence in the global personal care market.

We now can ship ALL SANUM products.

by @ Worldwide Shipping Paul'sMart Europe: Latest News

Customers throughout the world have been calling and e-mailing us, wondering why certain SANUM products were not available on www.paulsmarteurope.com. After all, these products are from Germany and SANUM is a German company. The secret is easily revealed by going to www.sanum.de - then selecting the British flag to make the information available in English and then selecting 'products'. When scrolling through various product names, you can see the words 'no registration in Germany'. It simply means that without registration in Germany, SANUM can not sell these products to practitioners or pharmacies in Germany. But other countries in Europe and outside Europe have different rules and regulations. 

That's how it happens that SANUM can sell products that are not registered in Germany to pharmacies in some other European countries and the pharmacy in Germany can then re-import from the pharmacy in the other country. Since everyone needs to make their profit and shipping it back to Germany costs money too, it makes these re-imported products more expensive.

Although it also adds a few more days to transit time and cost is higher, at least all products are available again. 

So, the good news is that we now have all SANUM products available on www.paulsmarteurope.com. We were able to find a source in another European country that is willing to ship - even small orders - to us in Germany and we can then ship to you.

There is one other challenge - and that is that some SANUM products had different names - depending where they were sold. These products generally started with the letters 'PLEO'. Most practitioners worldwide know the original (German) name for PLEO names, but to make it easier, I will list the PLEO names and German equivalent on this blog in the next few days. .   

Nivea most trusted skin care brand in Europe

Nivea most trusted skin care brand in Europe


Premium Beauty News

For the ninth time in a row Nivea received the highest ranking in the “Most Trusted Brands” survey conducted by the Reader’s Digest magazine over 23,000 readers.For consumers in the 16 European (...)

Peek&Cloppenburg Recruiting Day 2017 – Fokus: Digitale Strategien

by Admin_linktal16 @ Linking Talents ESCP Europe

Ihr steht kurz vor Studienabschluss? Ihr sucht nach vielfältigen Karriereperspektiven in einer dynamischen Branche? Dann nehmt am P&C Recruiting Day teil. Entwickelt mit P&Cs Führungskräften aus IT, Marketing, Produktmanagement, E-Commerce und Supply-Chain-Management Digitalisierungsstrategien für den Handel von morgen. Dabei gewinnt

Der Beitrag Peek&Cloppenburg Recruiting Day 2017 – Fokus: Digitale Strategien erschien zuerst auf Linking Talents ESCP Europe.

Nivea removes 'white is purity' advert

Nivea removes 'white is purity' advert


BBC News

The post was branded racially offensive and was widely adopted by alt-right social media accounts.

A.T. Kearney: Women Interviewtraining am 16.06. in Berlin

by Admin_linktal16 @ Linking Talents ESCP Europe

A.T. Kearney lädt zum exklusiven Interviewtraining für angehende Beraterinnen. In entspannter Atmosphäre löst ihr in kleinen Teams Fallbeispiele und lernt mehr über den Bewerbungsprozess bei A.T. Kearney. Mit detailliertem Feedback und Tipps für eure weitere Vorbereitung auf die Auswahlgespräche könnt

Der Beitrag A.T. Kearney: Women Interviewtraining am 16.06. in Berlin erschien zuerst auf Linking Talents ESCP Europe.

AUS - Gahan named Nivea Player of the Week

AUS - Gahan named Nivea Player of the Week


FIBA.basketball

ADELAIDE (WNBL) - Adelaide Lightning import forward Tracy Gahan has been named the Australian Defence Force Women’s National Basketball League (WNBL) Nivea Player of the Week for Round 4. Gahan, 27...

Nivea Nivea Creme - Authentic German formula made in Europe reviews, photos

Nivea Nivea Creme - Authentic German formula made in Europe reviews, photos


MakeupAlley

Nivea Nivea Creme - Authentic German formula made in Europe: rated 5.0 out of 5 on MakeupAlley. See 3 member reviews and photos.

Always there for me: NIVEA

Always there for me: NIVEA


NIVEA.GB

Welcome to the NIVEA Website! We offer you great tips and exciting opportunities related to the loved skincare products by NIVEA.

NIVEA CREME 100ml tube

NIVEA CREME 100ml tube


Worldwide Shipping Paul'sMart Europe

Germany Apotheke ships worldwide supplements, vitamins, homeopathic, herbs and all over the counter Apotheken products.

Coca Cola STUDENTEN CHALLENGE BIODIVERSITÄT – jetzt bewerben!

by Admin_linktal16 @ Linking Talents ESCP Europe

Bewirb Dich jetzt für die STUDENTEN CHALLENGE BIODIVERSITÄT vom 20. bis 22. September 2017 im UNESCOBiosphärenreservat Thüringer Wald! An- und Abreise mit der Bahn, Hotel und Verpflegung sind inklusive. Beantworte im Rahmen Deiner Bewerbung mit max. 300 Wörtern diese Frage:

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McKinsey&Company: Women’s Day

by Admin_linktal16 @ Linking Talents ESCP Europe

Lernen Sie unsere Beraterinnen beim deutschlandweiten McKinsey Women’s Day in Berlin kennen. Lassen Sie sich von der einzigartigen Atmosphäre dieses alljährlichen Events begeistern und von den vielfältigen Persönlichkeiten unserer Beraterinnen aller Karrierestufen inspirieren. Wenn Sie mehr über Frauen in der

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European Air Traffic Still Ascending

by Gareth Brown @ Forager Funds

  In February we published the blog post Europe Takes Off, which showed growth in European air traffic at 18 major airports. The second half of 2016 in particular showed impressive year-on-year growth right across the continent. We wondered whether it would continue, particularly into the busier northern summer months. This article provides an update, […]

The post European Air Traffic Still Ascending appeared first on Forager Funds.

Nivea to discontinue travel retail business in Europe

Nivea to discontinue travel retail business in Europe


CosmeticsDesign-Europe.com

Beiersdorf has announced that it will discontinue its Nivea Travel Retail activities in Europe describing the region’s shopping environment as ‘not favourable’, and has said it will focus on other global markets for the brand for now.

Reader Review of the Day: Nivea Creme by Nivea

Reader Review of the Day: Nivea Creme by Nivea


POPSUGAR Beauty

Nivea, a brand known for its cool, sleek packaging and body-smoothing contents, while highly regarded in the US, is actually quite popular in Europe. Recently

Taking NIVEA from Tradition to Modernity – Mr. Kai Bendix, Managing Director, Nivea India Pvt. Ltd. | Indo-German Training Centre

Taking NIVEA from Tradition to Modernity – Mr. Kai Bendix, Managing Director, Nivea India Pvt. Ltd. | Indo-German Training Centre


Indo-German Training Centre

Corporate Lecture by Mr. Kai Bendix – Managing Director, NIVEA India   Mr. Kai Bendix, Managing Director of NIVEA India Pvt. Ltd., is one of the most eminent speakers to have addressed the IGTC students on “The Passage to India – Taking NIVEA from Tradition to Modernity”. As stated by Mr. Bendix “Skin and beauty care is our passion. NIVEA represents a state-of-the-art skin and beauty care, combining systematic consumer orientation, reliable quality, and a tangible brand personality”. As an international branded consumer goods company, NIVEA is growing throughout the world. Their key focus regions include Western Europe, the USA, China, Russia, Brazil, and India. In 2008, Beiersdorf globally generated sales of €5.97 billion and has approximately 22,000 employees worldwide who strongly feel committed to the company’s goals. NIVEA has been awarded the Most Trusted Brand 2009 by Reader’s Digest in Europe for the tenth consecutive year. NIVEA in India is 89 years young and was

German company applies Nivea cream as profits dry up | Business | DW | 22.04.2011

German company applies Nivea cream as profits dry up | Business | DW | 22.04.2011


DW.COM

Beiersdorf, the maker of Nivea skin cream, is grappling with a restructuring program. It wants to market a no-frills lineup of core products using social media, but a key investor may be losing patience.

Nivea Drops Travel Retail in Europe to Focus on Stronger Market

Nivea Drops Travel Retail in Europe to Focus on Stronger Market


WWD

Parent Beiersdorf will concentrate on more opportunistic markets of the Middle East, Africa and India.

Nivea's 100 Year Investment Builds a Business Munger Would Love To Own - Forager Funds

Nivea's 100 Year Investment Builds a Business Munger Would Love To Own - Forager Funds


Forager Funds

Talking about chewing gum, value investor Charlie Munger once said ‘So if (Wrigley’s) is 40 cents and the other is 30 cents, am I going to take something I don’t know and put it in my mouth—which is a pretty personal place, after all—for a lousy dime?’ Last week, Steve and I visited Beiersdorf AG’s head office in suburban Hamburg for a meeting with an investor relations representative. Superficially, Beiersdorf’s stock looks expensive. For illustration, the 2014 price earnings ratio is around 30 times, the dividend yield 0.9%. But it’s not quite as expensive as it looks. We’ll get to that in a moment. The most important part of the Beiersdorf business is home and personal care brand Nivea. In the various categories of skin care—body, face, sun protection, deodorant, shower and others—Nivea is probably the number 1 player worldwide, and certainly in the massive European market. To give you a hint of its market position, take a peek inside our humble Vienna home.  If skin care regimes range on a scale from au naturel to Kardashian, my wife (the chief household target of Nivea) thankfully falls closer to the former. And I believe a man should shave at least fortnightly, unless he has more interesting things to do—‘grooming’ is for show dogs. My wife works in marketing for a European retailer of personal care products and can bring home as much near-free home brand product as she wants. We’re a household with low to medium demand and unusually significant alternative supply. And yet, there they are, perhaps a dozen regularly replenished Nivea products on our shelves, in our cupboards and by our shower. In Europe, the brand is almost unavoidable and widely loved. Much of that market position is the result of the nature of the product. If Charlie Munger thought people were prepared to pay up for a recognised chewing gum brand, what would he think of body products? Your naked body is also a pretty personal place. Are you going to switch to a brand you don’t know and trust, and then cover your body or face with a product that smells and feels different, for an unknown outcome, to save a few cents per application? Years of history suggest most consumers would much rather pay 20% more than explore the unknown. But how did Nivea come to occupy this preferred position in the mind of many consumers? History, passion and money Part of it is history. The head office occupies perhaps a dozen old buildings, some of them built by Beiersdorf in the 19th century. The brand Nivea is itself more than 100 years old. In an industry where customers are loyal, being the first mover matters. Part of it is a genuine striving to be the best. The company spends 2-2.5% of sales on research and development, with 650 people working in research and a history of being a market innovator—the company was the first to utilise Q10 in products 20 years ago. When customers do decide to try something new, they generally want to be holding hands with a familiar brand. Part of it is genuine caring. In an outsourced world, the company makes almost all of its creams and lotions in house. Its biggest production facility by far is still in Hamburg. Production and product quality are viewed as core to the brand. But most of it is plain old marketing. Nivea and Beiersdorf’s other personal care brands have a marketing and promotions budget equal to 28% of sales (more than 10 times what it spends on R&D). This is just for advertising in various media and in-store marketing. Total marketing and selling expenses, including fixed costs like marketing staff, would be more than 40% of sales. In comparison, the division’s earnings before interest and tax (EBIT) margin—that part after all expenses that is left over for lenders, the taxman and shareholders—is 12-13% of sales. There are a few individual stories within that book. In Europe, where the business is well established, EBIT margins are higher (around 20%) and marketing spend a little lower. In newer markets where the company is still trying to establish leadership, including parts of Asia, the advertising spend is higher and EBIT margin lower, even negative in a few markets like China. But the magnitude of the spending proves that marketing is the lifeblood of brand recognition, loyalty and pricing power in this particular industry. It’s also a reminder that marketing is an expense quite different to any another. Internally, Nivea refers to its marketing budget as ‘marketing investment’. Looking at the loyalty it engenders, the term isn’t pure hyperbole. Investing today for profit tomorrow An investment is an outlay today for a hoped-for gain tomorrow. For the most part, long term investments are capitalised rather than expensed. Build a new factory, for example, and the cost doesn’t impact a company’s profit all in year one. Most of the cost of that factory ends up as an asset on the balance sheet, to be depreciated over many years. In non-accountant speak, that factory is expected to add revenue for a long period of time, and so its cost gets spread over its expected life. Partly, marketing for a brand like Nivea is an immediate expense—no different to the cost of manufacturing products and paying wages. It’s about the here and now, a cost borne by the company to get you into a store today buying their product.   But some of it is also a longer term investment, building up the sort of brand loyalty that home brands could only dream about. If the marketing budget was unwisely reduced to nil, it would be many, many years before sales fell to zero. Try cutting out all wage or raw materials expenses and see how long it lasts. And yet, marketing spending is entirely expensed in the year it’s incurred. None of it is capitalised like a new factory. Some of the 28% of sales that gets directed into the marketing budget is necessary for treading water. But some of it is an investment, depressing margins and profits today but with a payoff measured in years and decades. That’s especially true of the extra money being spent in emerging markets, where the company is investing particularly heavily trying to achieve the sort of brand loyalty it enjoys in Europe today. Beiersdorf’s real price earnings multiple is arguably quite a bit less than 30 times, although I have no precise figure to offer. It’s a point that the company understands deeply. Apparently, investor relations is regularly asked by analysts and investors how the company might raise its EBIT margin closer to or above 20%. Their answer (paraphrasing): ‘We could do it tomorrow (by cutting the marketing budget). But we won’t push it’. Neither would we. Even for those in the Charlie Munger value investing camp, Beiersdorf is probably still a shade too expensive. But this one is in the really love to own category.

Nivea Travel Retail abandons Europe to focus on other world regions - The Moodie Davitt Report

Nivea Travel Retail abandons Europe to focus on other world regions - The Moodie Davitt Report


The Moodie Davitt Report

GERMANY. Brand owner Beiersdorf describes European travel market as being less favourable, prompting the decision to withdraw and focus on other markets.

Nivea pulls out of TR in Europe… all jobs safe | Travel Retail Business

Nivea pulls out of TR in Europe… all jobs safe | Travel Retail Business


Trbusiness

. Beauty house Nivea, owned by Germany’s Beiersdorf, has decided to pull out of the duty free and travel retail business in Europe – but the brand says it will not lay off any staff. The shock move comes on the heels of recent exits by Chocolat Frey from the entire channel and also Chanel from Incheon Airport.  The Beiersdorf decision does not affect high-end stablemate La Prairie's operations in DF&TR. Beiersdorf has decided “to realign Nivea´s travel retail business” according to a company statement, adding: “For the future, the focus of Nivea’s travel retail business will lie with markets outside of Europe.” Out goes Nivea at European locations such as Dusseldorf (shown) UNFAVOURABLE ENVIRONMENT Nivea Travel Retail says: “The last few years have shown, that the purchase behaviour of shoppers within the European travel environment is not yet as favourable for us (compared with) other regions of the world. After careful consideration, we have therefore decided to discontinue our

FMCG Internship abroad with NIVEA? Apply now!

by Admin_linktal16 @ Linking Talents ESCP Europe

Looking for an internship abroad in 2018? Take part in Beiersdorf’s International Internship Challenge! Dear ESCP Europe students, Beiersdorf is inviting you to take part in its International Internship Challenge, – a unique chance to win an internship abroad in

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Sei auf dem A.T. Kearney Digital Business Forum in Berlin dabei!

by Admin_linktal16 @ Linking Talents ESCP Europe

In die­sem Jahr fin­det zum fünf­ten Mal das A.T. Kear­ney Digi­tal Busi­ness Forum (DBF) statt. Bei die­sem Event tref­fen sich Füh­rungs­kräfte und digi­tale Vor­den­ker von eini­gen der welt­weit inno­va­tivs­ten Unter­neh­men sowie Tech­no­lo­gie-Pio­niere, Entre­pre­neure und Inno­va­to­ren. Unter dem Leit­thema „Digi­ti­zing Your

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UBS Report a Blow to Nivea Maker Beiersdorf

UBS Report a Blow to Nivea Maker Beiersdorf


Handelsblatt Global Edition

A strongly-worded analyst report is laying bare the consumer group’s weaknesses. And last year’s sales figures do little to alleviate concerns.

Help our Company Consultancy Project team!

by Admin_linktal16 @ Linking Talents ESCP Europe

Dear friends of Linking Talents, since 4 weeks our exciting Company Consultancy Projects (CCPs) are going on and the student teams are working hard helping their clients to find the best answers to their business challenges. One of our teams

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Is Nivea Creme Really A Dupe For Creme De La Mer?

Is Nivea Creme Really A Dupe For Creme De La Mer?


beautifulwithbrains.com

Nivea Creme is said to be a cheap dupe for Creme De La Mer. But is it true?

Nivea Creme (Japan’s Version)

Nivea Creme (Japan’s Version)


RatzillaCosme

Launch Date: n/a Packaging: 50g Tube/56g Tin/169g Tin Brand: Nivea Producer: Kao Corporation Product Type: Body Moisturiser / Hand cream Price: Open Price

Was bringt’s? Drei Fragen an Accenture Strategy und die ESCP Europe zu ihrer Zusammenarbeit

by Admin_linktal16 @ Linking Talents ESCP Europe

            Marc Philipp Senior Manager, Accenture Strategy           Jan Ehlers Head of Corporate Relations & Campus Development, ESCP Europe Was macht eine gute Partnerschaft zwischen Hochschulen und Unternehmen aus? #MP: Beide

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Cyberattack using data-scrambling software causes disruptions in Europe

Cyberattack using data-scrambling software causes disruptions in Europe


latimes.com

A cyberattack hit Europe, with government and corporate officials in Ukraine reporting serious intrusions at the power grid, banks and government offices,

Unibail Rodamco – URmall Business Game

by Alexander Pflüger @ Linking Talents ESCP Europe

Dear ESCP Europe Students, Want to take on a stimulating challenge and create Better Places? Unibail-Rodamco, the n°1 European listed commercial property company, is glad to announce the 4th edition of URmall International Business Game. The URmall Business Game gives

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Nivea's 'Dare to Dip' campaign hits the road with mobile pool party experience

Nivea's 'Dare to Dip' campaign hits the road with mobile pool party experience


The Drum

Following on from its Covent Garden launch event in May Nivea is taking its ‘Dare to Dip’ campaign on the road.

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